Real paid-advertising projects on Google & Meta Ads. Every number on this page is taken straight from the ad accounts - nothing rounded up for show. Client names are hidden for confidentiality, so each case is labelled by niche only.
Event & celebration venue rental Client name hidden at the client's request.
Built a lead generation system through Google Ads for a premium event venue. Audit, PMax rebuild, single segment focus - stable results for over a year.
Read morePremium waterfront event venue Client name hidden at the client's request.
Turned an account with zero sales into a stable lead generation channel. On a minimal budget - closed deals that pay for the ads in a single transaction.
Read moreB2B automotive-equipment manufacturer Client name hidden at the client's request.
Built a full Meta Ads lead generation system for a B2B auto lifts manufacturer. From campaign structure to creatives - consistent results in under 2 months.
Read moreNonprofit DTC brand Client name hidden at the client's request.
Rebuilt a nonprofit DTC brand's Meta Ads from awareness-only spend to a profitable sales machine. Found the winning product, audience, and creative formula - consistent ROAS above 3.0 for months.
Read moreFlexible-payment retail Client name hidden at the client's request.
Rebuilt unmanaged Google Ads into a predictable local lead system - Search + PMax engineered for qualified, closing leads. Cost per lead fell from £6.65 to £2.96 while quality climbed.
Read moreFlexible-payment retail Client name hidden at the client's request.
Repaired broken conversion tracking so Meta could finally optimise on real leads - volume jumped 54% and cost per lead fell from £4.53 to £1.71.
Read moreDTC anime womenswear Client name hidden at the client's request.
DTC anime womenswear on Shopify. Replaced chaotic boosts with a paid + organic system synced to product drops - 2.5× revenue, cost per purchase down 40%, best week ROAS 8.51.
Read moreLuxury real estate (new-build) Client name hidden at the client's request.
Launched a luxury Toronto townhome account from zero - Search + PMax + remarketing tuned for qualified buyers. 43 high-intent leads in ~10 weeks, best lead ~CA$31, plus a CRO roadmap to convert more.
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